17:07 - 29.04.2026

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April 29, Fineko/abc.az. Turkish e-commerce giant Trendyol has announced its results for 2025.

ABC.AZ reports that the company has significantly strengthened its position in both local and international markets, reaching record levels.

Market leadership and growth dynamics

According to the report, Trendyol's total merchandise value (GMV) exceeded $14 billion. Experts note that this means an increase of 10-15% compared to 2024. The company retains its undisputed leadership in the Turkish e-commerce market with a share in the range of 34-40%.

Seller and product statistics

The ecosystem of the platform continues to expand:

• Number of sellers: more than 170,000;

• Product range: the number of products sold in the 1st half of the year approached 400 million.

International expansion: Gulf countries and Azerbaijan

In 2025, Trendyol made a major breakthrough in international markets, especially in the Persian Gulf region. Currently, the number of active users of the platform in this region has exceeded 4 million people. At the same time, the company continues to expand its logistics network and deepen its operations in the countries of the region, including Azerbaijan.

Technological investments and operational efficiency

The company has increased investments in logistics and technologies by optimizing warehousing and delivery systems. As a result:

• Operational efficiency increased by 40%;

• Delivery time has been reduced, and operating costs decreased.

For Alibaba Group, the main shareholder of Trendyol, this platform is considered one of the fastest growing assets and key sources of income in the international e-commerce segment.